Karen Pasacreta

Publicis Sapient – Recruitment Campaign
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Donald Bullach
Washington, DC, USA
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Karen Pasacreta
USA
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Publicis Sapient – Recruitment Campaign
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67
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Published: April 22nd 2024
Tools
Photoshop
InDesign
Apple Keynote
Creative Fields
Advertising
recruitment
Advertising
Creative Direction
art direction
concept development
© All Rights Rese...

Halliburton Careers Site with content modules to attract talent

Recruitment concepts for Gore to attract talent.

A non-audio video sponsored by Walmart to be displayed at the Women's Memorial Museum that celebrates the contributions of women in the military.

For Pablo, a Director of Investment Banking, his curiosity drives a passion for life-long learning. That’s what led him from studying psychology in undergrad to working with the Citi team. Discover where his career journey has taken him.

For Josefina, an analyst in the Corporate Bank, her adventurous personality guides her with more opportunities to learn. That’s what’s taken her all over the globe, from studying law to advising clients at Citi. Discover her journey here.

For Maria Eduardo, life is about building connections. From playing soccer to working as an analyst in the Corporate Bank with Citi, she is driven by her motivation for teamwork – and discovering possibilities. Explore her global experiences here.

First of a three-email series reaching out to employees to recruit friends to apply at Alter Domus and get rewarded.

Print and digital brochure created to retain customers of a travel rewards program. This is meant as an interactive tool to engage customers while getting to their next destination. Increased retention by 7%!

Social media channels recruitment video storyboard to engage prospects to work in Citi's BMCA division.

Career Site pitch

Concept 2 of career site refresh based on provided EVP.

Career site refresh concept

Developed out-of-the-box concept of "pop art" based on brand colors and interesting products to come up with a career page that would appeal to the type of person who would want to work for SharkNinja. Worked with design team to make this concept come to life. Won business based on our execution.

A Home Page for Walmart's Find a Future program that helps people coming out of the military find employment through training programs. This is a re-launch of the program that has extended beyond the military population to people coming back into the workforce or those wanting to upskill and reskill.